Archive for the ‘Business Plan’ Category

Johnnie Walker Gobo

March 28, 2010

Thought of this ages ago during the Johnnie Walker bottling plant closure. Anyway here it is in all its striding glory. I had to adjust a few parts of the logo to get them sitting on green … but it still looks like a Johnnie Walker logo* …

With 40,000** gobos Diageo would have a nationwide guerilla ad campaign promoting walking home after drinking instead of driving. And that’s how I’ll sell it to them!

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RTD of the Future

February 1, 2010

**Updated artwork** This was going to go on a cocktail menu – but red bull weren’t fussed with having their logo messed around with on the thing. All they care about is having a cocktail called Vodka & Red Bull listed…

Today I invented a new drink. In comes in one size only – beer can size – and contains two cans of Red Bull and 4 shots of Jager. I’m going to call it JagerRedBullmeister/Bullmeister/Jagerbull/BagerReister. It should retail at about £12 a can. (more…)

Get Some Nuts

January 16, 2010

I knew the brother of the creative who put Snickers into the nut cracking fists of Mr T last year. Keen to get a job with him I knocked this up one morning before breakfast cigarettes and coffee. I was really really pleased with it because it reinforced BA’s unwillingness to get on planes and for the world to grow some nuts.

T-shirt design (Really Funny in Theatre Circles Summer 2008)

January 16, 2010

Poor old Jon Morgan – He was a hate figure for an entire summer in Edinburgh and among theatre types everywhere.

Asked if I’d like to design a t-shirt for the Fringe Shop I came up with this.

Dragons Den Pitch

January 15, 2010

Dial 09123 456 789 don't forget to ask bill payers permission. Calls charged at £3.00 per minute. Calls from Mobiles may vary

Instead of a premium rate sex line I would like to start a premium rate encouragement line for creatives. You ring up our 09 number where you can speak to a gentle voiced girl who bigs up your work and poo poos that last brief that lead to an awful piece of work! She gives you advice on your career and a gentle caress in the right direction.